Holiday Inn

Asia Pac
About This Project

Project title – Asia Pac

Brief – “For the Global re-launch of Holiday Inn and Holiday Inn Express tell the story of Holiday in through the decades.”

Creative – We created a substantial film project at 2.8 meters high, 48:9 High Definition, bringing together over 3,000 video and photo assets. First shown in Farnborough, UK, in 2008 the film has since seen many versions produced for all regions in the Holiday Inn worldwide portfolio. This film took the form of a 16:9 version to tell the story of Holiday Inn in Asia.