Risk USA
Commercial & Viral
About This Project

Project title – Risk USA

Brief – “Big data is a major threat to big business show how CoStar breaks down the threat”

Creative – We adopted a TV commercial approach to demonstrate problem and then solution. The problem was the threat of big data and the solution showed how CoStar product knocked the threat out of the ballpark. Working with animator Matt Lawrence and Dave Connon we created a hard hitting piece that was used virally for the CoStar group.